My role on social media is two-fold: to create templated design systems that allow real estate agents to easily utilize in a 'plug and play’ fashion, and to develop branded content that is positioned in the most visually compelling and engaging way possible.
I have developed templated design systems, embraced by agents of the Sotheby’s brand worldwide, enabling them to showcase their properties with a focus on clean, elegant aesthetics. Each design balances simplicity with sophistication.
templateD design systems:
In addition to creating templated design systems for agent use, I enjoy exploring unique and creative ways to position brand campaigns on social media. Below are examples of campaigns I’ve curated and designed—using carousel treatments to transform multiple graphics into one seamless, continuous visual story.
brand campaigns
Beyond property marketing, below are some examples of how I design social materials that connect agents to the Sotheby’s brand by creatively merchandising auction content.
